Rubin Pfeffer is a veteran of the children’s and adult trade industry. He has served as President and Publisher of Harcourt Brace Jovanovich, SVP and Chief Creative Officer of Pearson, and as SVP, Publisher of Children’s Books for Simon & Schuster. Pfeffer joined the East West Literary Agency in December 2009 as a partner and established the Boston base of the agency while concurrently consulting for FableVison and Ruckus Media on digital content and publishing strategies and Pearson Education for Trade content for classroom use. He has served as one of two judges of the National Parenting Publications Awards (NAPPA) for Best Children’s Books published in 2009 and 2010. In January, 2014, Pfeffer launched Rubin Pfeffer Content, LLC, a literary agency focusing on children’s content for trade publishing. The agency has been growing in leaps and bounds thanks to a remarkable list of clients.