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The ABC's of School and Library Visits: Life in the Spotlight
     
 
The Path to Successful School and Library Visits, Self-Promotion, and Press Interviews
  Workshop Description Back to Founders Workshop Main Page
 

Date: March 10–15, 2009
Arrive Tuesday, March 10, at 3 PM for a tour of HIGHLIGHTS FOR CHILDREN® and Boyds Mills Press
Depart Sunday, March 15, after lunch

Designed For: The published author determined to maximize personal promotional effort after publication.

Maximum Capacity: 8 participants

 
 

It’s for the published author to determine how much time and energy should be invested in selling self and product, but if the most is to be made of a book and author in the marketplace, then personal efforts must follow that publication date.

This workshop not only introduces the participants to publicity techniques and the fine points needed to create fruitful relationships with the media, but it offers instruction, practice, and a real-life school experience for each enrollee in the development of public speaking and presentation skills.

Fine-tune your presentation and marketing skills with a workshop that offers

  • useful strategies for creating and delivering engaging talks;
  • videotaped public-speaking sessions and school presentations with useful feedback;
  • tips for marketing yourself to schools, libraries, and other potential venues;
  • information on developing brochures, Web sites, and other useful promotional tools; and
  • helpful pointers for working with the media to promote yourself and your work.

Workshop Fee of $995 includes cozy, individual cabins; all meals (provided by a top-notch chef); airport pickup service, if needed; and an intimate teaching setting in the living room of the Founders of Highlights for Children!

  
General Workshop Information Request an Application for this Workshop
  Workshop Faculty


Peter Jacobi

 Workshop Leader - Peter Jacobi
Peter is a journalism professor emeritus at Indiana University, a former ABC and NBC newsman, and a consultant with magazines and corporations. He has worked with writers, editors, and CEOs from all walks of life to make their words clear and engaging. His two guidebooks, The Magazine Article: How to Think It, Plan It, and Write It and Writing with Style: The News Story and the Feature, are standard journalistic references. Peter has also served as a music critic and columnist for the Bloomington Herald-Times, was a major contributor of essays to The Lyric Opera Companion, and wrote The Messiah Book: The Life and Times of G. F. Handel's Greatest Hit. He has been a frequent contributor to Highlights for Children and a long-time faculty member for the Highlights Foundation Writers Workshop at Chautauqua.